GB Athletes

Radical Gains: The GB Park & Pipe Story – The Ultimate Must-Read For British Skiers and Snowboarders

“A picture is worth a thousand words”. If this age old adage is anything to go by, Radical Gains: The GB Park and Pipe Story is quite possibly the most detailed work on British snowsports ever.

Radical Gains is a beautifully crafted photography book, charting the story of Great Britain’s freeski and freestyle snowboarding team through over 180 images from the best photographers in the action sports industry, spanning the past 30 years. Featuring glimpses into some of GB Park and Pipe’s most pivotal moments, it offers a unique opportunity to immerse yourself in the team’s journey, from its inception to its Olympic success, with expert commentary exploring how they have become one of the most respected snow sports teams to date.

As YouTube, Facebook and Instagram are increasingly changing the way many of us consume ski and snowboard content, Radical Gains feels like a true breath of fresh air. Whether you’re looking for an addition to your bookshelves or a gift for the mountain-lover in your life, this is a must-read for any British snow sports fan.

If you’re interested in the history of British freestyle skiing and snowboarding, want to learn more about the individual stories behind the successes, or simply want to appreciate some stunning imagery, you’ve got it all here.

What’s more, £10 from every book sold goes directly back to GB Park and Pipe, so you know your purchase is helping to further support the future of British freestyle skiing and snowboarding. Around £2000 has been raised for GB Park and Pipe so far thanks to Radical Gains, and the team and coaches have already got a firm plan of how this money will be allocated next season.

Photography by Sam Mellish, Matt Georges, Dan Milner, Pally Learmond, Mike Weyerhaeuser, Natalie Mayer, Tommy Pyatt and many more is paired with editorial commentary from the BBC’s snowboard correspondent Ed Leigh and action sports journalist Matt Barr to create this fascinating insight into the world of GB Park and Pipe.

A limited edition quarter bound book, Radical Gains is an essential addition to any snowsports fans’ library.

RRP £30 – available to buy here.