Every skier knows that getting comfortable but functional ski boots is (arguably) THE most important factor in the quality of our skiing and in our enjoyment of each day on the slopes. A painful ski boot can ruin the day, and we’re all secretly jealous of those people with comfortable snowboarding boots.
But, whether skier or boarder, it’s a mistake to think that finding the perfect boot is enough. However comfortable the boot, our feet all vary tremendously within them, and if our muscles are focusing in the wrong places our feet won’t be exercising the maximum control and pressure with the minimum effort, and we won’t be working with maximum efficiency. In truth, very few skiers naturally do, and our bodies over-react in one way or another to compensate for our inbuilt flaws, making it difficult to focus on technique and also often leading to foot pain.
The answer is to get footbeds – custom-made insoles that map your feet and your whole body stance to ensure you are skiing with maximum efficiency. Superfeet are a company with a medical and scientific background rather than a marketing and fashion one, and they have five decades of experience. Their footbeds can be custom fitted in ski specialist shops across the country, as the company run boot-fitting courses for shop staff to ensure that Britain is breeding expert boot fitters. These use a high-tech machine called the fitPOD which uses a laser guide to align the foot in a non-weight-bearing position. The product is then heated in a mini oven within the fitPOD and vacuum-moulded to the foot. It all takes as little as half an hour, and it’s all part of the reason why the current Go Buy Go UK promotion represents the best way to buy your ski gear using British expertise. For
more information, visit: superfeet.com