A company is launching a first series of indoor snow endurance competitions similar to Tough Mudder which will be staged at a number of UK indoor snow centres this summer.
Noting that “Mud runs are so last year” SnowStormer will run contests at Snozone Castleford in August and at Snowzone Milton Keynes and Manchester’s Chill Factore in September.
Each contest will run over a 5km course and include 25 indoor and outdoor obstacles to conquer, making it feel more like a 10km expedition according to the organisers and take the fittest around 90 minutes to complete.
The obstacles to be run, climbed over, crawled through or slid across are set to include ice walls, giant inflatables, cryo tunnels and the SnowStormer Yeti run, before a big airbag finish.
In terms of fitness, the course is based on the principles of Arctic training, the organisers say, working the body at a higher intensity and burning more calories than in warmer temperatures.
After the race there’ll be an après ski party with themed street food, cocktails and DJs.
“Our SnowStormer events combine the UK’s love for obstacle courses with the principles of Arctic training and of course a lot of fun in between. We think it offers participants a truly unique experience,” said Chris Wood, SnowStormer’s CEO.
The Castleford event is on 10th August, Milton Keynes on 7th September and Chill Factore on September 28. The challenge is staged over several waves between 8am and 3pm. Participants must be aged 18 or over on the day of the event. Early bird tickets are on sale now priced at £59 but are due to go up in May.