Erna Low, the UK’s oldest ski holiday company, founded in 1932, has announced the expansion of its winter programme with the addition of 28 new resorts across Austria and Italy, strengthening its position as a leading specialist in tailor-made ski holidays.
The new destinations include Sölden (pictured above) where Miss Low (pictured below) took her first group trip in 1932, Zell am See in Austria and Corvara and Cortina in Italy, offering British skiers and snowboarders an even greater choice of slopes, accommodation options, and experiences for the 2025/26 season.
ErnaLow
Clients can book exclusive and flexible packages that combine their choice of accommodation with ski passes, lessons and equipment, flights or LeShuttle (standard or FlexiPlus). With flights clients can also choose shared or private transfers.
“Erna Low has always been at the forefront of bringing the best of the Alps to British skiers,” said Jane Bolton, Head of Product. “By adding 28 new resorts to our portfolio, we’re responding to customer demand for more choice, more flexibility, and more authentic mountain experiences.”